Jennifer L. Woolley, Ph.D.
RESOURCES
Here are a few of my favorite business resources for entrepreneurs and those seeking to expand their entrepreneurial mindset.
So you want to start a company. Here is a quick todo list:
TO DO (not necessarily in this order)
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Determine your product or service
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Make sure that you are solving a real problem
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Talk to potential customers / users!!!
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Build a prototype or wireframe
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Feasibility analysis & market research
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Write a business pitch / business model canvas
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Get feedback from friends, family, potential customers... anyone who will listen
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Realize that the pitch must change - change it
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Write a business plan to help you dig into you did into your strengths and weaknesses
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Gather resources and funding
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Talk to more people and build your company
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Have fun!
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Legal stuff (in this order - see below for links)
- Register your business with the Secretary of State
This includes filing Articles of Incorporation for C and S Corps;
Articles of Organization for LLCs, Certificate of Partnership, etc.
- Obtain EIN/FTIN from IRS
Employer Identification Number or Federal Tax Identification Number
- Register for state and local taxes
- Register for local business license
- Obtain necessary permit and licenses
Entrepreneurship Resources
Univ Colorado's Lawrence and Moyes Website - incredible website with plan, pitch, and financial templates
Business Model Canvas - your business in one page
Lean Canvas - one pager focusing on problem and solution
Kauffman Foundation- wealth of guides and information
U.S. Small Business Administration - guides and loans
SCORE - templates, guides, mentors (browse their library)
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Funding and Equity
How Funding Works - Great Infographic (also at: blog.adioma.com/how-funding-works-splitting-equity-infographic/)
Own Your Venture's Equity Calculator
Foundrs Equity Calculator
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Incorporating, copyright, trademarks, patents
Legalzoom - inexpensive help
UpCounsel - free legal documents and guides
U.S. Patent and Trademark Office with searchable database of patents
StartUp Government Requirements
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irs.gov – Company federal employee identification number (EIN - aka Federal tax identification number)
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boe.ca.gov – CA seller’s permit business
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ftb.ca.gov – CA state tax info
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sos.ca.gov – CA Secretary of State, filing requirements
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calgold.ca.gov – General info on permits, licenses, registration requirements in CA
Advice from Experts
​Steve Blank
Jason Calacanis - Farnam Street/The Knowledge Project
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Garage Ventures on Value Propositions
Garage Ventures on Executive Summaries
Guy Kawasaki's The Only 10 Slides You Need in a Pitch
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PodCasts
Spirituality & Business Leadership
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Videos
David Rose's Classic TED Talk on Pitching
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International Business Resources
Start-Up Advice
Country & Policy Data:
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CIA Factbook - country demographics and cultural data
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Bureau of Labor Statistics - economy and labor
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Organization for Economic Cooperation and Development (OECD) - country and policy information
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United Nations (unstats.un.org) - country and policy information
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United Nations Conference on Trade and Development (UNCTAD) - developing nations
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US Specific:
Trade support:
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Inter-American Development Bank (multi-country support)
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International Trade Centre (ITC) (UNCTAD/WTO) (market analysis)
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U.S. Department of Commerce Export Portal (export help)
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U.S. Department of Commerce Office of Trade and Industry Information, (trade data)
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World Bank (developing nation information)
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World Trade Organization (WTO)
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Please note that this list is only a consolidation of resources. I do not recommend any particular resource and am not affiliated with any of them. If you have suggestions for resources to be included, send me an email.- JLW
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